Audience-Based Solutions

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From attention measurement to audience targeting to business outcome guarantees, our suite of audience-based tools and solutions are designed to drive results for your brand. And when it comes to alternative currency measurement, we’re flexible! We’ll partner with you on your choice of alternative currency provider you are transacting on. We are your consultative partners in measurement.

Meet the Dynamic Duo of Innovation:

InterAction is our new pre-campaign, syndicated tool that measures Attention, Recall and Search metrics to demonstrate the efficacy and value of our audiences and impressions to you, our valued partner.

PerforMAX is our custom, multi-funnel attribution solution that measures multiple pieces of the funnel to give you a full-funnel picture of how your specific campaign performed.

We Deliver Attention >Recall > Action.

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Reaching 7 out of 10 US Adults, our content provides broad, cross-platform reach for your brand and a connection with our engaged audiences.

8% more likely to pay attention to ads in A+E content vs. that of our competitors.

9% more likely to remember your advertising message, when viewed within A+E content.

7% more likely to search for your product or service or visit your website after seeing your advertising message within A+E content.

Sources: MSAQ3’22 Exposures, Adobe Q3’22 UVs, Nielsen DAR P18+, Nexxen, formerly known as Amobee, Q3’23Projections. TVision 07/01/2023-12/32/2023. A+E multiplatform vs. multiplatformnorm (Cable Live+3, non-sports events, premieres only + CTV). P18+. Competitivebenchmark excludes A+E. Marketcast TV BrandEffect. 01/01/2023-12/31/2023. A+Emultiplatform vs. multiplatform norm. (cable excluding news, sports, andSpanish language + CTV). P18+. Competitive benchmark excludes A+E. EDOConvergent TV Outcomes data 07/01/2023-12/31/2023. ER Index for A+Emultiplatform vs. EDO multiplatform competitive norm (English Language Cable premieresexcluding news, sports, and Spanish-language + CTV). Competitive benchmarkexcludes A+E.

We Deliver Guaranteed Results

PerforMAX provides a customized, multi-funnel campaign solution for measuring business outcomes and KPIs that matter most to you– with results guaranteed. Whether you’re evaluating a campaign based off both an upper and lower funnel metric or any combination in between, PerforMAX is the solution for delivering ROI for your brand.

Our advanced audience-based targeting and attribution solutions are here to help you discover and define your audience, while measuring campaign results based on the desired business outcomes.

ADVANCED AUDIENCE TARGETING

Business outcomes

01.

STRATEGIC & COLLABORATIVE
We deliver a hands-on approach to ensure that your brand message connects with your consumers.

02.

Efficient Targeting
Custom media plans are based on your campaigns KPIs or business outcomes that tap into our portfolio of distinctive brands to reach any audience.

03.

proven results
We have more than 50 case studies that reinforce our belief that television is unparalleled as a medium in its ability to influence consumer behavior.

STRATEGIC & COLLABORATIVE

Efficient Targeting

proven results

Audience-Based solutions

Meet the Dynamic Duo of Innovation:

We Deliver Attention >Recall > Action.

We Deliver Guaranteed Results

PRECISION + PERFORMANCE

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