creative solutions | case studies
< GO BACK
Precision + Performance
PARTNERSHIP GOALS
Optimize program targeting.
Amplify content and increase and drive Tracfone search.
THE SOLUTION

In 2022, Tracfone and The HISTORY Channel partnered together around the Season 11 premiere of Mountain Men through co-branded promotional elements across linear and social HISTORY platforms.

CAMPAIGN HIGHLIGHTS

IN-PROGRAM MESSAGING IN MOUNTAIN MEN

TAGGABLE PROMOS DRIVING TO MOUNTAIN MEN

‍

CUSTOM MOUNTAIN MEN BILLBOARD

‍

SOCIAL CAMPAIGN ON HISTORY FACEBOOK

CAMPAIGN CREATIVE

Tracfone x Mountain MenKeep Watching IPM

:10 Tracfone x Mountain Men Keep Watching Billboard

CAMPAIGN RESULTS
PRECISION PERFORMANCE
Data-driven content case study: Content sponsorship drives incremental search.
Source: EDO, 12/27/21–9/24/22, excludes overnight.
Source: ASM&P Social Reporting, Nielsen, C3. HIST - Outdoor, 3Q'22 (6/27/22-9/25/22 excludes 7/2/22, 7/16/22). Sat/9a-12p. *HIST - Mountain Men sponsored episodes by Tracfone, 9/3/22-9/24/22. Sat/9a-12p. HIST - 3Q'22 (6/27/22-9/25/22). Weekend: Sa-Su 7a-8p.

GET IN TOUCH

Thank you! We'll get back to you soon.
Oops! Something went wrong while submitting the form.
Corporate SiteCopyright PolicyPrivacy PolicyTerms of UseContact Us
homemade.aenetworks.com
Authors
CONTENT
A+E EVERYWHERE
CASE STUDIES
DIGITAL AD PRODUCTS
Audience-Based Solutions
PRODUCTION
CAUSES
CONTACT US